Blue Planet Plumbing came to Status Forward wanting a mobile responsive, more professional looking website to match the quality of its award-winning service. The resulting website is unlike any plumber website you’ve ever seen. Because Blue Planet is a certified ‘green’ plumber, it was important that the brand not only reflect a sense of environmental stewardship but also a level of craftsmanship and efficacy many green products lack.
Because of Google’s recent shake up (2014) of the Google map pack web rankings and the release of the Penguin and Pigeon algorithms our company phones went dead for three weeks straight for the first time in 10 years of business and the company was no longer ranking or shown on Google. In a panic, we suddenly realized that we had relied far too heavily on our strong organic Google rank of 11 years to supply our company with a steady influx of calls. At the time we were operating on a non-SEO friendly website platform offered by GoDaddy. We had sadly been on this platform for many years (8).
Upon launch of the new website our phone immediately started ringing again. All of the work with SEO, layout, WordPress, design, coding, and all the behind-the-scenes efforts to put us back on the map really paid off. Today we are a leader in this town in part due to our awesome website and the efforts of Status Forward.