The New York Society of Addiction Medicine is a physician-led professional community committed to the advancement of evidence-based addiction science and care.
We worked with NYSAM to update their digital look while still differentiating them from their parent organization. Addiction science as a medical field is fairly new, and information related to addiction treatment is critical, especially as we face an ongoing opioid epidemic. As such, we re-engineered NYSAM’s site content architecture and addiction resources to ensure important information is easily navigable and available.
Additionally, we integrated email sign-up calls to action so site visitors interested in learning more about addiction science can regularly receive policy updates and news through the NYSAM newsletter.
Read our case study on NYSAM’s Email Optimization
